Mega Global Celebrates 3rd National Sardines Day

Mega Global celebrates 3rd National Sardines Day with successful Mega Bigay Sustansya Program, business updates and first-ever Mega Sardines Piso Sale

As the Philippines marks this year’s National Sardines Day, Mega Global Corporation, thecompany   behind   Mega   Sardines,   the   leading   sardines   brand   in   the   country,   honors   itthrough a program that supports undernourished children nationwide, even as it focuses oninnovations and expansions that will help drive the company move forward. Mega Global Celebrates 3rd National Sardines DayTo add more meaning to the National Sardines Day Celebrations, Mega Global showcased itsvarious initiatives that would help elevate not just the Philippines’ sardines industry, but theeconomy and people’s lives as well, at a roundtable event held on November 23 to kick offthe celebration of the holiday on the 24th. Alongside this, it has also shared the successfulresults of the Mega Bigay Sustansya Program, which was done in partnership with ReachOut Feed Philippines (ROFP), reflecting its deep malasakit for Filipinos.


Marvin Tiu   Lim, Michelle  Tiu  Lim-Chan,  Chris Fernandez,   executives   of the Mega  Globalconglomerate,   alongside  Dawn  Marie  Cabigon,  founder   and  director   of   Reach  Out  FeedPhilippines were present in the event to discuss how the Mega Bigay Sustansya program willbring long-term gains to its program beneficiaries.

Mega Bigay Sustansya (MBS) is a CSR program led by the Mega Tiu Lim Foundation that hopes to give a meal planning and distribution program to over 881 children nationwide.The program has supported  children in six provinces nationwide for sixty days. Children ages 4 to 12 have received house-to-house delivery of meals every day that included atleast one sardines meal, made using Mega Global’s nutrient-packed high quality sardines.“Mega Bigay Sustansya is one way for us to support communities who need us the most.Canned sardines is one of the Filipinos staple foods throughout the years and through this program that target to feed malnourished children all over the country, we hope to use the same staple product to nurture the health of these children, and sustain it through leave-behind materials that will help them prepare nutritious meals in the long run,” Marvin TiuLim, Chief Growth and Development Officer of Mega Global said.

On top of the updates on Mega Global’s MBS program, Mega Global executives have also shared in the discussion how they strived to continue elevating the sardine industry through innovations and the building of new infrastructures. These expansions would maintain the double digit growth of the company in 2022, allow it to create a more sustainable avenue in producing their products, as well as create new products that will surely be a hit to its customers


For   the   past   46   years,   Mega   Global   has   been   leading   the   way   in   supporting   Filipino communities   through   its   investments   in   the   sardine   industry,   which   has   provided   job opportunities for thousands of Filipinos. The company continued to upgrade its Zamboanga facility, where its state-of-the-art operations, including its can-making plant and offices, are based. As part of its sustainability endeavors, it is using solar energy for its warehouses.

Mega Global also discussed details about a new plant in Batangas that will be opened nextyear.   Located   in   Sto.   Tomas,   Batangas,   it   will   house   state-of-the-art   technology   inmanufacturing using sustainable energy sources and is expected to help add dynamism tothe economy as it continues to recover from the effects of the pandemic.

Mega SardinaSaya: Game Show BonanzaOn November 24, Mega Global will also be celebrating the National Sardines Day with anonline game show bonanza. Kicking this off is an Instagram and Facebook challenge thatwill determine the players for the much-awaited  Pera or Sardinas  game during the onlineevent which will be broadcasted live on Mega Sardines’s Facebook page and Shopee app. The game show bonanza will have three major segments representing the tagline of MegaSardines: Sarap, Saya and Sustansya. 

For the Sarap segment, Mega Sardines’ ambassadress Judy Ann Santos-Agoncillo will do a cooking demo that will serve as an introduction of new dishes that mommies can easily create for their loved ones. For   the   Sustansya   segment,   the   audience   can   learn   about   the   Mega   Bigay  Sustansya program,   the   company’s   nationwide   feeding   program   being   undertaken   in   communities around the country with the help of its partner, Reach Out Philippines Foundation.Lastly, there will be a series of virtual games for the Saya segment where fun games such as Pera or Sardinas, Call A Ka-Mega, and Trivia Game will be available for the audience to participate in. 

There will also be a grand raffle, where they have the chance to take home awide selection of prizes.For added fun, Mega Sardines is launching a Tiktok Challenge where participants can showoff their moves and have some fun in the process of creating videos to win prizes. Mega Sardines is also holding an eye-popping piso sale in Shopee for Mega Sardines in Tomato Sauce, Tomato Sauce with Chili Added, Corned Sardines, and Mega Fried Sardines in Tausi--definitely a sale that will have customers rushing to add to cart!

Get ready to join and have fun on National Sardines Day with Mega Global! Check out Mega Sardines’s Facebook page for more information


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